Typically Film broadcasters make money not through the viewership as much as it does the subscriptions to specific telly and advertising. You will often find films being sponsored by companies that want to advertise before and after advert breaks- that way while the audience is waiting for the film to continue, they get several adverts from the same company supporting the showing. You'll notice the show/ film is always 'brought to you by...' or 'sponsored by...'.
Film4 is a British free-to-air television channel owned by the Channel Four Television Corporation, that broadcasts feature films. It was launched on 1 November 1998. Other channels that coincide with Film4 include Film4+1 and Film4 HD.
Film4 develops and co-finances films and is known for working with distinctive and innovative film-makers in the UK and international film-making, both new and established. Making them horizontally integrated by working alongside other companies and using synergy by collaborating with other companies.
Channel 4 is a conglomerate that also encompasses radio and other channels.
There is also Film4 festivals where the company premier and preview new or upcoming films in an outdoor cinema setting where they invite special guests and follow particular themes. You’ll usually find the screening at Somerset house.
Some of the more popular/ recent films produced by Film4 include:
· Journeyman
· The Personal History Of David Copperfield
· 12 Years A Slave
· T2 Trainspotting
· Ex Machina
· Fighting With My Family
· The Inbetweeners 2
BBC Film
The BBC makes money in a multitude of ways from its sources and conglomerates- and falls under funding as a part of a national TV licencing fee. It also offloads merchandise through popular franchises such as Doctor Who.
The BBC is a media conglomerate in the sense it has many residing sub organisations such as BBC film, Dave, and 2 Entertain and uses vertical integration by drawing it revenue from its individual channels such as BBC 1,2,3,BBC News and CBBC and owning all the broadcasting stations and production companies.
The BBC successfully use convergence as they have many different media outlets through Radio, telly, film, and print.
Some popular examples of BBC films include:
Billy Elliot
The Boy in Striped Pyjamas
David Brent: life on the Road
Great Expectations
Horrible Histories The Movie
Jane Eyre
The Lady in the Van
Nativity
Websites use of media language and audience expectations of genre
My first impression of the websites is that the BBC (https://www.bbc.co.uk/bbcfilms/) follows a grey scale dark theme, which I'm sure attributes itself to the fact that the BBC is typically thought of as a news broadcaster and relies on a serious overtone. A lot of its channels and films also tend to have serious overtones as dramas and typical British comedy is very satirical and can be quite dark. It does, however, make it very cinematic. The menu bar is simple- new releases, upcoming, and catalogue which is simple and easy to navigate. It doesn't have a main image but does have a series of thumbnails from its. Their films will promoted in their catalogues, newspapers, radios, and any other platform owned by BBC so they have a very wide reach. The website has a good interactivity as it provides you the opportunity to sign in and have a BBC account with them. Representations on their website are pretty diverse with all manner of people having strong leads and positive portrayals. The BBC logo is very straightforward, simple, and recognisable and is used for all of their platforms.
The Film4 website (https://www.channel4.com/channel/film4) has the same four logo for all of its platforms, similar to the way BBC uses its logo but with slight differences (like the added 'film'). The menu bar is very simple and also has an account option, but appears to have less categories. The main image is of their latest release/ or upcoming release as well as a multitude of thumbnails. It also has a slogan of sorts 'great films you know, great films you don't' which is a great direct address to the audience. In terms of representation, it is less diverse upon first look, but comparing the two websites, you see film four representing more Asian people where BBC represent more Black people. But no particular mix which is curious. Film4 has its films categorised on the page by genre whereas the BBC have a more shallow page where you have to search alphabetically. This suggests the BBC audience should know what they want to watch whereas the Film$ audience has the freedom to browse genre and suggestions and see interviews with cast. It feels more engaging with audience than the BBC.
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Media synergy arises when the combined effect or impact of a number of media activities is greater than the sum of their individual effects on consumers. Thus, synergy is a phenomenon in which the whole is greater than the sum of the parts.
Media synergy arises when the combined effect or impact of a number of media activities is greater than the sum of their individual effects on consumers. Thus, synergy is a phenomenon in which the whole is greater than the sum of the parts.
Vertical Integration: Vertically integrated companies own all or most of the chain of production and distribution for the product. For example, a film company that also owns a chain of multiplex cinemas to exhibit the film and merchandise outlets.
Horizontal Integration: Where a media conglomerate is made up of different companies that produce and sell similar products, often as a result of mergers. For example a company with interests in film, TV, magazines and newspaper.
Media convergence is the blending of multiple media forms into one platform for purposes of delivering a dynamic experience.